For pool & outdoor-living builders

Three builders get the call. One gets the contract.

Sell with Mia builds the sales system between a homeowner's first click and a signed contract, so the family chooses you over every other builder they call.

See if it fits One short form. A straight answer within one business day.
Your week, handled
Illustration
Design consultation booked — Tue 10:00 AMPool + outdoor kitchen · $150–250K · budget and timeline confirmed
August proposal — back in playHomeowner replied to a check-in · asking about a spring start
Design consultation booked — Thu 4:30 PMFull backyard · both owners at the table · financing questions handled
Two consultations and a proposal back from the dead. None of it chased by you.
Who this is for

You have the people. What's missing is the system.

The work sells itself once homeowners see it. You may already have designers or a sales team. What's missing is the system around them: leads arrive from five places, each person follows up their own way, quiet proposals stay quiet, and nobody can say what each ad dollar brought back.

This fits you if

  • You design and build pools, patios, outdoor kitchens or whole backyards
  • Your typical project runs $50K and up
  • You have designers or salespeople, or you're about to hire them, and you want them working a system, not their own habits
  • You run design consultations — paid or free — and you'd rather run fewer, better ones
  • You want next season on the books before spring

Winning on the lowest price per square foot? We're not your system — and we'll tell you that on the first call.

Not for roofing, storm or insurance work, or anyone who needs the job this week. Ours is the long sale.

Where the season leaks

The backyard didn't say no. It just went quiet.

A finished backyard pool at dusk, still water and empty lounge chairs
I spent a weekend on that design. They built it with someone else.

A design is your best thinking, hours of it. Handing it to someone who was never going to build — or was always going to shop it — is the most expensive free thing you do.

They loved the design. Then they saw the number.

Budget is the question nobody asks before the consultation. So it gets answered at the presentation — by the homeowner, with silence.

They said "next spring." Nobody called them in January.

Backyard buyers take months — sometimes years — to decide. The builder who's still in touch when they're ready gets the job.

Everyone on my team follows up their own way.

One designer calls back in an hour, another next week. Some proposals get five check-ins, some get none. You find out which only when the season is over.

Run your own numbers

What's a quiet proposal worth to you?

Your numbers, your math. Not a promise from us — just what the leak costs at your size.

Example numbers. Replace them with yours.

Proposals a year that don't sign —
Win back one a quarter —
Win back 1 in 10 of the quiet ones —

Illustration using only the numbers you entered. We don't promise any of these figures — the report every two weeks shows what actually happens.

What we actually do

Four things. Done for the whole sale.

Not "more leads." One system, from the first ad to the booked call: it brings you homeowners who can afford what you design, makes your firm the obvious choice, and stays with every one of them until they're ready to sign.

1Trust

Ads on Google and Meta that bring new homeowners to your firm — run in your own ad account, tuned every week — and pages and messages built to the standard of the best builder in your market. Homeowners walk into the consultation already leaning your way.

2Qualification

Before anyone reaches your design table, Mia asks what you'd ask: investment range, timeline, the property, who decides, how they plan to pay. You design for people who can build.

3Follow-up

For months, not days. "Next spring" hears from you in January. A proposal that went quiet gets a reason to talk again. Mia keeps every homeowner warm by text and email — and hands them back to you the moment they're ready.

4Process

One clear path from first click to signed design agreement, so homeowners feel the same care in your sales process that they'll see in your build.

The part that matters

Nothing to log into. Nothing to feed.

You've tried the CRM. It died in six weeks, because it needed your team to feed it, and they were busy selling. Mia works the other way around: the system runs your ads, brings in homeowners, qualifies them, follows up and books your calendar. You approve. It executes.

  1. Mia draftsAds, pages, messages
  2. Our team reviewsA person reads every piece
  3. You approveNothing runs under your name without it
  4. It goes liveAnd keeps running
Why this is low-risk

You keep everything. Including the way out.

You own it

The funnel is yours: copy, pages, sequences, your homeowner list. If you ever leave, you leave with all of it.

Your accounts, your card

Ads run in your ad account, on your card. We never hold or mark up your ad spend.

A person reviews everything

Our team reads every piece before a homeowner sees it, and nobody closes your jobs but your team.

A real way out

Three days after setup to change your mind, full refund. The monthly plan cancels with seven days' notice.

No promised numbers

We won't promise you a number of leads or jobs. Nobody honest can. Every two weeks you get a report of what actually happened.

The call

One hour on your sales process. Your numbers, a straight answer on fit — including "not yet." Price is covered there, in plain English.

Mia
MiaCoastal Pools · sample builder
Illustration
Homeowner · 9:47 PMHi! We're thinking about a pool and spa for next spring. What does something like that cost?
Mia · 9:47 PMHi Sarah, I'm Mia with Coastal Pools. Happy to help. Before the number, tell me what you picture back there: just the pool and spa, or an outdoor kitchen and seating too?
Homeowner · 9:50 PMPool, spa, and a covered area with a kitchen. We just want to know if it's realistic.
Mia · 9:50 PMFair question. Coastal shares its ranges up front: projects like that usually land between $150K and $250K, depending on the site and finishes.
Homeowner · 9:52 PMThat's more than the other two builders would tell us. What's next?
Mia · 9:52 PMThe design consultation. Coastal's designer walks your yard with you, and you leave with a plan and a real number, not a guess. Will you both be there? The best designs come from both of you in the room.
Homeowner · 9:53 PMYes, both of us. Thursday after 4 works.
✓ Design consultation booked · Thu 4:30 PM · scope, budget and both owners confirmed

*Mia is an AI assistant. Our team reviews her work.

Meet Mia

She works every homeowner. Your team closes.

Mia works inside your sales system, from the first ad to the booked call. She answers the homeowners your ads and your reputation bring in, asks the questions you'd ask, follows up for as long as their decision takes, and puts the ready ones on your team's calendar. A person on our team reviews her work, and nothing goes out under your name without your OK.*

A week with MiaIllustration
  1. Tuesday, 9:47 PMA homeowner reaches out after hours. Mia asks what they picture, gives them a real answer, and books the design consultation.
  2. ThursdayYour designer sits down with a homeowner whose budget, timeline and decision-makers are already confirmed.
  3. Six weeks laterA proposal went quiet. Mia checks in with a real reason to talk again.
  4. January"Next spring" hears from her, and lands back on your calendar.

She does

Listens before she qualifies · Gives real answers from your pricing · Stays with them for months · Hands you the ready ones

She won't

Quote prices without your sign-off · Promise what you can't build · Close the deal. That's yours.

How it works

Three steps. You're in two of them.

  1. The callOne hour on your sales process, your numbers and your season. A straight answer on fit.
  2. The buildMia builds your system, our team reviews every piece, you approve it. Ads run in your account.
  3. The seasonIt runs. Every two weeks, a report: what came in, who qualified, what's in follow-up, what booked.
Straight answers

What pool and outdoor-living builders ask us first.

What does Sell with Mia do for a pool or outdoor-living builder?

We build and run your client-acquisition system: ads in your own account, pages that present your firm the way your work looks, qualification of every homeowner before your design consultation, follow-up for as long as the decision takes, and booking onto your calendar. Mia, our AI, does the work; our team reviews it; you approve it, and your team closes every project.

How much does it cost?

It depends on what we build for your market, so we cover it on a one-hour sales call — in plain English, no pressure. Ad spend is always separate and goes on your own card, in your own ad account.

Do I have to learn new software?

No. There's nothing to log into and nothing to feed. You approve what Mia builds; the system runs it.

Is Mia a real person?

No. Mia is an AI assistant. A person on our team reviews everything before a homeowner sees it, and nobody closes your jobs but your team.

Do you guarantee leads or signed projects?

No. Nobody honest can. What we promise is the work: qualification, follow-up and a report every two weeks of what actually happened.

What happens if I want out?

You have three days after paying for setup to change your mind, with a full refund. The monthly plan cancels with seven days' written notice. You keep what we built for you — copy, pages, sequences and your homeowner list.

Do you work with builders in my state?

Yes — we work with pool, spa, hardscape and outdoor-living builders anywhere in the United States.

One conversation. A straight answer.

Tell us about your firm and we'll tell you honestly whether this fits — with real numbers, in plain English.

We reply within one business day — by text if you checked the box, otherwise by email.